Apple Gives Back

Named the world’s most admired company by Forbes, and currently the world’s most valuable company, Apple, Inc. produces consumer electronics that many of us consider daily luxuries.

We spend extra for the features and design, and yes, the status. Although not known for corporate largesse under Steve Jobs, the company in recent years has made sizable charitable donations.

These gifts include $50 million to (RED), which was started by Bono and is working to end prenatal transmission of AIDS.

According to (RED), their partners direct a portion of their profits from (RED)-branded products directly to the Global Fund. The money goes directly to projects in Africa, and claims to have reached more than 14 million people with prevention, treatment, counseling and care services.


Apple (RED) products include an iPod nano, iPhone bumper and iPad cover and case.

Apple has also given $50 million to Stanford Hospitals. The company would not release future donation plans.

However, their spokeswoman did confirm that the company has a matching program where employee donations up to $10,000 are matched by Apple. With over 300,000 employees in the U.S. alone, that is potentially a significant amount.

In the Chicago area, Apple has several retail stores including locations on Michigan Avenue, and in Westfield Old Orchard and Northbrook Court.