Bellina Caetano Honors 2020’s True Superheroes: Moms

Mothers Day

Superheroes typically possess superhuman powers, protecting us and fighting against anything that might hurt us. Does this sound like someone you know? Of course it does – I’m talking about your mom!

Mothers have a dedicated day for a reason: they are true superheroes. Their ability to nurture, love, and soothe us when the world is going through one of the scariest times in all of human history is just inspiring.

This pandemic has made many of us think more deeply about the blessings in our lives that we take for granted. It seems so cruel that life sometimes gets so busy that we forget how important our moms are. They do their work so effortlessly and efficiently, we sometimes almost overlook it completely. Stop for a second to think about how moms are dealing with homeschooling, cooking 3 to 4 meals a day, cleaning, entertaining kids and husbands, keeping them safe, and loving them. On top of that, some moms still have to figure out a plan for their postponed careers. If those are not superhuman powers, I don’t know what is.

What I do know is that things are much harder than they were just a couple of months ago, and that moms need to be celebrated now more than ever. May 10th is coming up fast, and it’s not looking like this will be a conventional Mother’s Day in any way.

For me, Mother’s Day is a tough day because my mom is 6,000 miles away in Brazil. It is hard not being able to see or hug her on such a special occasion, something most of us will have to deal with on this day. Bellina Caetano is not just my business, but it is my journey. I am proud to consider myself to be one of the pioneer women importing high-end jewelry directly from Brazil while fostering Brazilian culture in the United States. I really have focused on shaping my business vision into something that I really love, which is a combination of elegance with a Brazilian twist.


On May 10th, Bellina Caetano will be providing complimentary delivery for floral arrangements with all Mother’s Day gift orders. This delivery option is available free-of-charge for the Chicagoland area and surrounding suburbs. All orders will be delivered with special care and your personal message that you can write when checking out (fill it out in the Notes section), along with any additional instructions for delivery. I hope this will help make a difference this Mother’s Day, and I really hope that we will all find a fun and engaging way to celebrate.

Last but not least, I found a way to celebrate a very special mom, Izabel Olson. She is a strong Mom-trepreneur and philanthropist who has inspired me during this quarantine with her efforts to teach her 5-year-old to read while also fundraising for her project Salt and Light, a non-profit organization for women who are victims of sex trafficking. Bellina Caetano will be donating 15% of all our Mother’s Day sales to her cause.

If you would like to contribute, you will get a special discount for your kindness. Use the code SALC15 at checkout to get 15% off your entire order (including sale items!). To learn more about Salt and Light, check out their website. Let’s celebrate the mom heroes of our lives and give back to those who need it most!

-Bella Caetano


About Bella:

Bellina Caetano is not just my business, but my journey.

My name is Bella and I am a jewelry designer from Brazil, who is passionate about natural stones, and committed to women’s empowerment. I am proud to consider myself to be a pioneer in importing high-end jewelry directly from Brazil, while also working to foster Brazilian culture in the United States. From an early age, I focused on shaping my business vision into something I really love, which combines my passion for design and my Brazillian home.

When I moved to the United States in 2016, I had to make one of the most important decisions of my career. At that time, I was halfway through a 5-year BA in Architecture, but I was unsure if the field was creative or empowering enough for my restless personality. Although I chose not to follow that path, the skills and knowledge I gained with that degree gave me a very particular way of designing jewelry. That, combined with my passion for my country, gave me the right recipe to undertake my business in a way that would both promote Brazilian culture and empower women. I hope that those who wear my designs  feel gracefully bold through all of life’s everyday challenges.