Fresh: Poofin Pillows and Charms

Whether it’s Barbies or baseball cards, kids love to collect things.


Now there’s a fun new way for your youngsters to show off their interests, including their favorite animals, foods, sports and more, with a new toy called Poofin Pillows and Charms.

The star-shaped Poofin pillows have a pocket for storing soft picture charms that come in numerous images, shapes and colors. The Evanston-based company was started by North Shore locals Ann Bowar and Julie DeVos, and their children serve as the Board of Directors. Online voting allows kids everywhere to create their own shapes and vote on them.

Available at Lad & Lassie (Wilmette), Village Toys (Winnetka), Principessa (Highland Park) and Wishes Toy Wonderland (The Glen in Glenview), and at